Plan Before You Build
Having a plan with the end goal in mind is vital to reduce costs, resources, time and stress.
Think about it… you wouldn’t build a house without a plan. Would you?
Considering various marketing strategies and having an implementation plan help you get results in the quickest amount of time, whilst keeping your budget to a minimum. For example, most business owners think they need a website before anything else. Have you considered a one-page lead magnet, at a tenth of the outlay, that gets business in the door and starts building a solid cashflow?
Marketing strategy considerations include:
- Best platform for your website
- Social networks that are not negotiable (where your audience is at), and which one to start first
- Assets for a sales funnel? Do they already exists or do they need to be built?
You’ve seen it before. You’ve set up your LinkedIn profile and you’re getting messages daily about people wanting to connect. But, how do you actually use LinkedIn to generate leads? Knowing the opportunities that LinkedIn can provide and how to leverage them will...
So you want to create compelling marketing content for your blog that clients will actually read? If you blog consistently and offer up some type of readable content, you'll get clients to read what you have to say. Many experts say, "The more content you write, the...